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Bsbtwk 401
Course: Business Finance (BANK 2007)
138 Documents
Students shared 138 documents in this course
University: University of South Australia
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BSBTWK401 ASSESSMENT
Q.1.
Case Study: Bounce in the City
Bounce Fitness is a premier fitness and wellness center in Australia. With its four centers across different cities,
Bounce Fitness aims to be the top name in providing health and wellness programs.
You are working as a marketing assistant with the marketing team from the head office. Bounce Fitness
plans to work with other businesses within the citcenterses of Brisbane, Sydney, and Melbourne by
providing wellness strategies and programs.
Read more about the plan from the link below:
Bounce Fitness Corporate Marketing Plan
https://bouncefitness.precisiongroup.com.au/category - infrastructure/current - projects/ Answer
the questions that follow based on this plan. Use your own words for your responses.
1. Review the market needs presented in the marketing plan. Based on these needs, identify the three
business development objectives that Bounce Fitness aims to fulfill.
2. Based on the marketing plan, identify at least two networking objectives of Bounce Fitness to meet their
business objectives.
3. Based on the identified objectives above, identify at least two networking opportunities that Bounce
Fitness can use to promote their business.
4. Refer to the Corporate Marketing Plan’s SWOT Analysis. Identify the three barriers that could hinder the
business development opportunities for Bounce Fitness.
Q.2.
This task will require you to determine at least two networking opportunities for your business or organization.
This must be based on your organization’s business development objectives and policies and procedures. To
complete this task, you must:
•Identify at least two different business development objectives of the organization.
•Identify at least two business opportunities that your business aims to offer to your networks and
contacts.
•Access and review your organization’s policies and procedures for participating in networking
opportunities. • Identify at least two networking opportunities where you can promote each of the
business opportunities identified.
•Copy and paste the following table in the answer space and complete it with the information identified.
You will use this information to complete Workplace Project Task 2
1
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