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BUS 1750 Syllabus-CRN42073
Business Enterprise (BUS 1750)
Western Michigan University
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BUS 1750: Business Enterprise
Fall 2020, 2000 HCOB
Tuesdays @ 3:
Instructor: Barcley Johnson
Office: Virtual
Phone: (Text Only)
Email: Barcley@wmich
Office Hours:
Required Materials:
- Understanding Business , Nickels, McHugh, and McHugh, 2019, 12th Edition, McGraw- Hill Irwin. Connect website for the course:
- connect.mheducation/class/b-johnson-tuesday-
- Connect support: 1-800-331-5094.
This text is available as a looseleaf 3-ring binder compatible package (ISBN: 9781307232271), which includes access to CONNECT+. You'll have to register the access code you receive with your book purchase to get into CONNECT+. Access to CONNECT+ will allow you, from anywhere you can access the Internet, to use the CONNECT homework website (required for the course), which includes the lectures for the course, as well as the web-based eBook. This version of the textbook is only available from the WMU Bookstore. Because this version includes a CONNECT+ access code printed in the back cover, the WMU bookstore will not buy back used copies of the printed textbook.
To purchase the textbook from the bookstore remotely, go to the WMU bookstore website at bkstr/westernmichiganstore or E-learning at https:// elearning.wmich/d2l/home to place your order. On E-learning, look on the right side of the screen for:
The WMU bookstore will ship your materials to your address. Once you have the textbook, you can download McGraw-Hill’s ReadAnywhere app to access an eBook version of the text, even offline, on your smartphone or tablet. To read off-line and data free, download the ReadAnywhere app from the App Store® or Google Play™ to your tablet or smartphone and enter your CONNECT login/password. You can download the entire text or only selected chapters. ReadAnywhere has the same functionality as the online eBook in CONNECT+.
- Wall Street Journal 15 week pack. Purchase online at: WSJ/StudentOffer. WSJ Support: 1-800-JOURNAL. WSJ will be used for the Current Events Discussion
Board Assignments (see page 4).
E-learning: This course is facilitated by the E-learning System that can be accessed through
the E-learning tab at the GoWMU portal. Course materials are available along with communication tools such as email lists and discussion boards. Students are expected to check the site DAILY for messages and updated information about the course.
If you need technical assistance at any time during the course, or need to report a problem with E-learning, please contact the WMU Help Desk at: wmich/helpdesk. In addition, many, if not all questions you have about technology, or even student life at WMU in general, can be answered by visiting WMU Help Hub, where there is even a live chat function: https:// helphub.wmich/hc/en-us.
Course Description and Goals:
“This course introduces students to the development and value of business institutions in society. Students will examine the dynamics of business decision-making and demonstrate the ability to identify, define, and interpret essential business concepts. The relationships among business activities will be studied to determine their interactions with the economic, political, legal, global, and social environments” ... from the WMU Undergraduate Catalog.
Upon the completion of this course, students will have a foundation in the following areas:
- How businesses can respond to changes in economic, political, legal, global, and social environments while dealing with competition and technological change;
- The history and structure of business and economics;
- Business planning for entrepreneurs and small businesses;
- The business disciplines of management, marketing, accounting, and finance, and how they work together within an organization;
- The basic functions of management and the skills required of managers working with different concepts of motivation;
- Experience in team building and group dynamics;
- The marketing concept and the various elements of the marketing mix (including advertising and other promotional tools);
- The concepts of accounting and the analysis of financial statements;
- How businesses acquire and use capital; and
- Reading and interpreting key financial indicators as they relate to current business operations.
The course uses a combination of mini-lecture and experiential activities to develop students’ knowledge in each topic area. This structure is intended to provide a coherent introduction to a broad range of business topics, rather than a detailed treatment of any individual topic (i., multiple courses exist in the business school for each individual topic introduced in this course). Students completing this course should have established the foundation to pursue more in- depth study in the topical areas introduced in this course. Students should also be positioned to better understand and exercise influence over the business practices affecting their chosen careers.
Connect Modules (18%). Before each class session, students will complete three (3) assignments from Connect related to the chapter for that class session. These assignments include an interactive lecture, an interactive video case, and an interactive Learn Smart series of questions, and together they form one module. Students have two attempts at each module and the best score will be used. There will be 10 Connect Modules during the semester. There are no make-up assignments.
! Connect Modules are due at 8:00 a. the day of class (see calendar). No late assignments will be accepted.
Connect Quizzes (15%). Before each class session, students will complete a 5-question multiple-choice Connect quiz covering material from the assigned module and text materials. Quizzes will be available to students 24 hours before the due date. Once started, students will have 10 minutes to complete the quiz. The quizzes are worth 15 points each. There will be 10 quizzes during the semester. There are no make-up quizzes.
! Connect Quizzes are due at 8:00 a. the day of class (see calendar). No late assignments will be accepted.
Current Events Discussion Boards (16%). Discussion with your classmates is a vital part of learning. We will have a series of Current Events Discussion Board assignments where a topic will be posted, and EACH student is required to participate in the discussion.
The Discussion Board can be accessed through E-learning by clicking on the “Communications” tab in your BUS 1750 class and then clicking on the “Discussions” tab (see photo above). There will be 8 Discussion Board assignments during the semester. There are no make-up assignments.
! Current Events Discussion Board assignments are due at 8:00 a. the day of class (see calendar). No late assignments will be accepted.
Career Services Assignments 1-3 (3%). Each Student will be required to complete 3 assignments that will introduce them to the Career Center. These assignments will be completed before class, printed, and submitted in class on the due date noted on the calendar.
There are no make-up assignments and no late assignments will be accepted.
Connect Exams (48%). Three (3) exams will be administered during the semester through Connect. Each exam will be based on Connect Modules, assigned readings, and Current Events Discussion Board assignments. Exams will be available to students 24 hours before the due date. Once started, students will have 75 minutes to complete the Exam. The exams will be a combination of multiple choice and essay questions. The third exam will be given during its assigned time during finals week and is cumulative.
Course Grading:
Grades will be available on E-learning. Grades reflect careful consideration of student
performance and will not be changed unless a recording or calculation error is revealed. It is your responsibility to monitor your grades in E-learning and provide immediate feedback in the case of any discrepancy.
Course Policies:
Class Attendance. Students are expected to attend all classes, be able to comment on assigned material, and actively participate in the completion of class assignments. However, if you choose not to attend class, you are responsible for determining the content of that class.
Tardiness and Early Departures. Students are expected to be extra sensitive to matters of common courtesy. Tardiness, early departures, and loud noises are disruptive to everyone. Please be considerate of your fellow students. Our mutual respect for each other will create a positive learning environment and make our class sessions enjoyable. Arrive at class on time and don’t leave early.
Missing Class Sessions. Students that cannot attend a particular session of class must submit any assignments or assigned work due for that class before class begins. No work will be accepted after the class session.
If you miss all or part of any class because you are absent or late, it is your responsibility to find out from your classmates what materials were covered, what announcements were made, and what items may have been distributed in class. Assignment updates, additional explanations on lecture topics, or answers to student questions will sometimes be sent to all registered class members via the WMU email addresses that are provided for all students and/or posted on E- learning. You are expected to make a daily check of university email and E-learning for class related messages and information.
Project Points
Connect Modules (10 @ 18 points each) 180
Connect Quizzes (10 @ 15 points each) 150
Current Events Discussion Boards (8 @ 20 points each) 160
Career Services Assignments 1-3 30
Connect Exams (2 @ 153 each, 1 @ 174) 480
TOTAL: 1,
Grade Percentage Point Totals
A 90% and above 900 and above
BA 85% - 89% 850-
B 80% - 84% 800-
CB 75% - 79% 750-
C 70% - 74% 700-
DC 65% - 69% 650-
D 60% - 64% 600-
E 59% and below 599 and below
interacting in close proximity through speaking, coughing, or sneezing. During specified classes in which facial coverings (masks) would prevent required class elements, students may remove facial coverings (masks) with instructor permission, in accordance with the exceptions in the Facial Covering (mask) Policy** (“such as playing an instrument, acting, singing, etc.”). Facial coverings (masks) must remain in place throughout the class. Any student who removes the mandatory facial covering (mask) during class will be required to leave the classroom immediately.
Facial coverings (masks) are not a substitute for social distancing. Students shall observe current social distancing guidelines in all instructional spaces, both indoors and outdoors. Students should avoid congregating around instructional space entrances before and after class sessions. Students should exit the instructional space immediately after the end of class to help ensure social distancing and to allow for those attending the next scheduled class session to enter.
Students who are unable to wear a facial covering (mask) for medical reasons must contact Disability Services for Students (wmich/disabilityservices) before they attend class.
These guidelines are in place to ensure the safety of all students, faculty, and staff during the pandemic. Noncompliance is a violation of the class requirements and the Student Code of Honor (wmich/conduct/expectations-students).
*For current State of Michigan Executive orders, see: michigan/whitmer/0,9309,7-387-90499_90705---,00
**For the WMU Facial Covering (Mask) Policy, see: wmich/policies/facial-covering-mask
Academic Honesty. Students are responsible for making themselves aware of and understanding the University policies and procedures that pertain to Academic Honesty. These policies include cheating, fabrication, falsification and forgery, multiple submission, plagiarism, complicity and computer misuse. The academic policies addressing Student Rights and Responsibilities can be found in the Undergraduate Catalog at catalog.wmich/content.php?catoid=36&navoid=1559. If there is reason to believe you have been involved in academic dishonesty, you will be referred to the Office of Student Conduct. You will be given the opportunity to review the charge(s) and if you believe you are not responsible, you will have the opportunity for a hearing. You should consult with your Professor if you are uncertain about an issue of academic honesty prior to the submission of an assignment or test.
In addition, students are encouraged to access the Code of Conduct, as well as resources and general academic policies on such issues as diversity, religious observance, and student disabilities:
Office of Student Conduct wmich/conduct Division of Student Affairs wmich/students/diversity Registrar’s Office wmich/registrar/calendars/interfaith Disability Services for Students wmich/disabilityservices
Accommodations for Disabilities. Both in compliance with and in the spirit of the Americans with Disabilities Act (ADA), we would like to work with you if you have a disability that is relevant to the work in this course. If you have a documented disability and wish to discuss reasonable academic accommodations, please contact your Professor in a timely fashion at the beginning of the semester. You may also contact the Office of Disability Services for Students at 269-387-2116 (or at wmich/disabilityservices).
Religious or Cultural Holidays. We are a part of a diverse community. If you have religious or cultural holidays that conflict with class time, please see the Professor so accommodations can be made.
Incomplete Policy. The incomplete policy of the University will be followed for giving incomplete grades. The University incomplete policy states: This is a temporary grade which the Professor may give to an undergraduate student when illness, necessary absence, or other reasons beyond the control of the student prevent completion of course requirements by the end of the semester or session. The students must be passing the course and have completed the majority of the course work to be eligible to receive an ‘I’. The grade of ‘I’ may not be given as a substitute for a failing grade.. the unfinished work is not completed and the ‘I’ grade removed within one calendar year, the grade shall be converted to an ‘E’ (failure). Students who receive an incomplete grade in a course must not reregister for the course in order to remove the ‘I’.
Civility. Western Michigan University is committed to creating and sustaining an environment that honors the inherent dignity and worth of all members of the WMU community. Respectful behavior expressed verbally, textually, visually, and physically should be the norm in all university communications and venues including classrooms, meetings, offices, workplaces, forums, events, social media, and residential communities. As an institution of higher education, we welcome a diverse range of perspectives and opinions and uphold the importance of civil debate. We fully support the free exchange of ideas and beliefs, as well as the expression of provocative or unpopular ideas. It is through this process that we generate knowledge and deepen our understanding of humanity. Freedom of thought and expression may create conflict, strong emotions, and divergent ideological positions. While these effects are expected and welcomed, all members of the community have a responsibility to behave in a manner that does not harm others nor creates a hostile environment. Behavior that attacks, humiliates, belittles, or conveys hatred towards others diminishes our thriving and safe university environment. Each member of our academic community is encouraged to be thoughtful and sensitive in their choice of words and behaviors. We should be aware of how our behavior affects others. Furthermore, we carry a responsibility to challenge those who communicate intolerance, hatred, and bigotry. Words and actions matter. Everyone is asked to do their part in creating a healthy and positive university community and a culture that truly values each member’s uniqueness, experiences, and perspectives.
University Sexual Misconduct Policy. Students and Professors are responsible for making themselves aware of and abiding by the “Western Michigan University Sexual and Gender- Based Harassment and Violence, Intimate Partner Violence, and Stalking Policy and Procedures” related to prohibited sexual misconduct under Title IX, the Clery Act and the Violence Against Women Act (VAWA) and Campus Safe. Under this policy, responsible employees (including Professors) are required to report claims of sexual misconduct to the Title IX Coordinator or designee (located in the Office of Institutional Equity). Responsible employees are not confidential resources. For a complete list of resources and more information about the policy, see wmich/sexualmisconduct.
BUS 1750 Syllabus-CRN42073
Course: Business Enterprise (BUS 1750)
University: Western Michigan University
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